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About Us

Publications, businesses and individuals turn to us for crisp writing and vivid photography.

Mark Johnson's first paid photography gig was for the San Diego City School district while in junior high school. In college he shot for the university newspaper and also began building his writing resume. Since then, writing and photography have become comfortable partners. Most of our projects involve both writing and image making.

Mark honed his artistic chops earning a royal flush of English literature degrees (Boston University MA and PhD, University of California, San Diego BA). He also studied Spanish literature at the University of Sevilla in Spain and French language at the University of Grenoble in France.

Mark spent ten years as a behavioral science researcher—time spent writing, photographing and studying how humans absorb and respond to visual and textual shape, composition and form. He's presented in the US and abroad on design, photography, effective writing, the psychology of consumer problem solving and web usability.

When not writing or shooting, Mark is a surfer and a category two road cyclist who has done two stints in France. He's bicycled across the United States twice: once up the West Coast and across the the middle, and once down the East Coast and across the south. Favorite surf spot? Jefferys Bay, South Africa.

Melinda Johnson holds an MS in physical therapy from Boston University and a BS in physiology from the University of California, Davis, where she played varsity soccer. As a consulting partner, Melinda's expertise in sports medicine ensures that our sports science writing is accurate and applicable to real-world situations. She has presented her research at national and international conferences.

Melinda is a category two road cyclist and she once rode from Washington D.C. to San Diego.

Our work has been awarded by the Society of Professional Journalists, the American Society of Media Photographers, and the Society for Technical Communication.

We have two children, Samuel and Nico. Sammy's namesake wrote the first English dictionary.

We are proud members of the American Society of Media Photographers.

Our studio and offices are in Del Mar, California. We'd love to hear from you, so do give us a call: 888.877.0776.

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